Latest News
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Upstate SC Housing Supply Swells Past Four Months as Market Tips Toward Buyers
Active listings in the Greater Greenville market hit a two-year high in July, pushing months of supply to 4.1 and giving buyers new leverage as mortgage rates hold near 6.3%.
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Greenville County’s New Moratorium on Cluster Housing Squeezes an Already Tight Supply Pipeline
GREENVILLE, S.C. — Greenville County Council has halted new cluster-housing applications for a year, pulling one of the region’s more land-efficient and moderately priced development types out of the pipeline just as the Upstate’s housing supply struggles to keep pace with demand. The 12-month moratorium, approved at third reading by an 11-0 vote with one…
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Greenville Planners Advance Largest Annexation in Years, Bringing Woodruff Road Retail Corridor Into City Limits
GREENVILLE, S.C. — The Greenville Planning Commission voted unanimously Aug. 6 to advance a proposal annexing roughly 135 acres along Woodruff Road into the city, teeing up what would be the largest single annexation Greenville has approved since the Cherrydale area in 2024 and adding a heavily trafficked retail corridor to the city’s tax rolls…
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Auro Hotels to Transform Greenville’s Bowater Building Into South Carolina’s First JW Marriott
GREENVILLE, S.C. — A landmark office tower overlooking Falls Park is set to become South Carolina’s first JW Marriott, as Greenville-based Auro Hotels unveiled plans Thursday to convert the Bowater Building into a 335-room luxury hotel anchoring the city’s emerging Falls Park Conference District. The proposed hotel at 55 E. Camperdown Way will mark Auro…
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Greenville Breaks Ground on 54-Unit Senior Housing as State Freezes Key Affordable Housing Tax Break
GREENVILLE, S.C. — City leaders and affordable housing developers broke ground Wednesday on Southernside West, a 54-unit senior apartment community that will rise on West Washington Street just west of downtown, even as a new state law threatens to slow the pipeline of similar projects across the Upstate. The $19 million development, a partnership between…
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As Mortgage Rates Hold Near 6.3%, Upstate Builders Sweeten Deals to Keep New Homes Moving
GREENVILLE, S.C. — Homebuilders across the Upstate are leaning harder on rate buydowns and closing-cost credits this summer as mortgage rates hover near 6.3% to 6.5%, a sign that supply and demand across Greenville and Spartanburg counties are pulling in opposite directions even as the region keeps adding rooftops. In Greenville, the market has tilted…
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Keke’s Breakfast Cafe Opens First Upstate SC Location in Spartanburg, With Four More Planned
SPARTANBURG, S.C. — Keke’s Breakfast Cafe has opened its first Upstate South Carolina location in a 4,500-square-foot storefront at Hillcrest Shopping Center, the leading edge of a five-restaurant buildout that marks the Florida-based chain’s debut in the region. The restaurant, next to J. Crew Factory on East Main Street, is operated by local restaurateur Jeff…
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Newark Wax Manufacturer Shamrock Technologies to Build New Corporate Headquarters in Laurens County
GRAY COURT, S.C. — Shamrock Technologies Inc., a Newark, N.J.-based maker of micronized wax and specialty additives, will build a new corporate headquarters on its existing Laurens County campus, investing $39.6 million and adding 57 jobs in a move that deepens the Upstate’s growing footprint in advanced materials manufacturing. The 85-year-old company, whose products go…
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Greenville Chases a 20,000-Unit Housing Gap With Wave of Affordable Development
GREENVILLE, S.C. — Greenville County’s affordable housing shortfall has grown to an estimated 20,000 units, according to the Greenville Housing Fund, even as the region posts some of the fastest population and job growth in the Southeast. The widening gap is reshaping the supply side of the Upstate’s housing market, driving a new wave of…
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Chicago Firm Buys 157,000-Square-Foot Industrial Building Near Greenville, Points to Strong Warehouse Demand
PIEDMONT, S.C. — Brennan Investment Group, a Chicago-based private real estate investment firm, has acquired a 157,412-square-foot Class A industrial building in Piedmont, expanding a Carolinas portfolio that has grown quickly on the strength of Upstate warehouse demand. The property sits on about 11 acres within Exchange Logistics Park, a industrial development straddling the Anderson…
Upstate Commercial Real Estate News 